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Globe Telemarketing

"Globe Morning!"

I've been hearing this greeting from the other end of the line from my globe mobile phone almost every week for the last two years already.  The purpose of the call? Telemarketing.  Globe agents  offering me the same post paid line again and again.

For the first few calls, I don't mind if I have time. I let them talk and I politely decline the offer.  But the few times became a lot of times.  I have probably received more than 40 calls already for the last two years offering me  the same product repeatedly.

How come Globe Telecom sales group keep on offering me the same postpaid line again and again almost every week?   I asked the last agent that called me - "Do you realize that your officemates have been offering me the same postpaid line for the last 2 years already?"  He says he's not aware of it.  Well I can't blame him.  The problem is Globe (as a company) has no facility to remember the customer responses.  The poor agents are at the receiving end of customer complaints because Globe Telecom is not giving them tools to help them sell.  The bigger issue is it's irritating customers already.  Instead of selling something, they are building customer fatigue in response to these marketing push by companies who have little idea of what the customer actually needs.

Here is a suggestion to Globe Telecom - enhance your customer service system to record the choices of your customers so that your sales agents know if that customer has been offered the same product or not so that you don't repeat the same product that has been declined already.  Know your customer so that you can target products more suitable for the customer.  I don't want to hear about what a company thinks is good for me, but I would appreciate a company that asks what we need as customers first and then tailoring the products to fit that need.  That way, a sale can happen that benefits both Globe and the customer.

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